Internet Marketing

PPC campaigns are fantastic for companies. They show your advertisements to a lot of people but you only get charged for a successful click. This allows companies with small advertising budgets to advertise and ensure that they get the maximum ROI from the campaign possible. However many companies invest a lot in their online campaigns but barely see any response from it. Even the clicks they do get are not useful for them which results in the whole marketing exercise being a loss for the company. If you aren’t satisfied with how your company’s PPC campaigns are doing you need Read More

E-commerce has become a force to be reckoned with. There was a slight doubt about online shopping and other commercial activities because analysts weren’t sure whether users would be comfortable buying things without physically checking them first. Time has shown that all such fears were unfounded and people are doing more commercial activities online than ever before. eCommerce has been the norm for more than a decade now but the way it functions has changed a bit. The Beginnings In the beginning, online stores were akin to catalogues. You could go to a website, see some products, and put in Read More

Fall is in full swing, which means that the end of the year will be upon us before you know it. SEO Services Montreal is here to make sure you and your business are ready for 2016 by giving you a heads-up on internet marketing trends that are the most likely to take the new year by storm. The Power of the App While mobile apps have revolutionized the way we do business and the way consumers shop, more changes are on the horizon. Specifically, you’ll want to make sure you have a top notch app for your business. If Read More

Many companies are looking to re-define themselves because of the competition and changing economic conditions. Companies need an edge and they need to approach customers using a different angle. Seeing that the competition is fierce managers need to come up with different ideas and approach their sales and marketing in a different way. That is why managers need to come up with new products and services, create promotions, create innovative marketing strategies and be visible online. Online marketing is a powerful tool to inform customers about your business. People need a reason for visiting your web site and the content Read More

A business blog can be set up within your web site or built outside of your web site hosted on a different domain name. Either way there are numerous benefits for operating a business blog. You must of heard the saying that ‘content is king.’ You can post original content for your readers if you have a business blog. You are able to inform your readers about your products and services and post anything else you feel is relevant about your business and industry. Setting up a business blog is fairly easy. There are many business blog platforms available in Read More