Are website design myths hurting your business? Below we shed some light on a few of these myths. Additionally, we offer insights on how your website can have a positive impact on your bottom line.
1. Everything Needs to Be on the Homepage
Some business owners believe they will lose visitors if all the company information isn’t on the first page. Well, the truth is a crowded homepage turns off visitors. What they need is basic information up front and easy navigation to find what they’re looking for.
2. It’s Better to Build My Own Website
Website design and development is not a walk in the park. Learning to build a website takes time, patience and a commitment to stay on top of internet changes. Ultimately, it’s better to have trained coders handle this job for you.
3. The More Keywords the Better
Keyword quality, not quantity, leads to higher Google rankings, more traffic and better conversions. Using long tail phrases with low competition is a good SEO strategy. For example, “raisin bagels in Montreal, Canada” is much better than “bagels” for attracting highly-targeted visitors.
Don’t let website myths hold your business back. Website design requires experts who can create user-friendly designs, stay on top of internet trends, and improve search engine rankings. Learn more about our website design services.