By 2020, SEO spending will reach $80 billion a year, according to Borrell media analysts. Why is this? Well, businesses receive solid ROI when they partner with an SEO company. If you’re not clear on how an SEO firm can benefit you, keep reading to learn about the three main types of SEO services.
1. Link Building
Google likes websites that have links from popular sites, which is called link building. It can land your business on the first page of a search engine. To accomplish this task, SEO companies develop top-notch, shareable content for your site that encourages other websites to link back to you.
2. Website Maintenance
Google constantly interacts with websites and gathers data to determine site rankings, so it’s important that your site runs like a well-oiled machine. Because of this, SEO firms handle technical issues to ensure your website keeps up with Google’s algorithms.
3. SEO Optimization
SEO companies conduct extensive research to determine which keywords people use when searching online for products and services. They strategically place these phrases on your website to boost optimization. This helps improves search engine rankings, site traffic and conversions.
Investing in SEO is not an option – it’s a necessity. Services like link building, website maintenance and keyword optimization help businesses remain competitive. We invite you to learn how our SEO services can spur your company’s growth.